Hospitality and Tourism Course

Event Planning

Event Planning introduces the process of professional event planning for the full range of event possibilities: special events and business events, sports events, and entertainment/ performing arts events. Learners discover all aspects of event planning, including aligning events with the client’s goals, sustainable event planning practices, facility selection and management, personnel management, audience management, budgeting, marketing, fundraising, and sponsorship. They also consider the role of events in the larger context of communities and society and realize how important events are to the health or revitalization of regions worldwide.

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