Year of Planning Program

Student Recruitment & Enrollment

Strategic Actions

How will the ADT ensure the academy maximizes student access to career and college opportunities, focusing on inclusivity and student interests?

Guiding Questions

Use the guiding questions to structure meeting agendas and facilitate a discussion aimed at developing the academy framework.

1. Develop a student recruitment plan to enroll at least 20 students per grade level, establishing the target enrollment for the Launch Year.

1. How can the ADT use NAF marketing resources to enhance the recruitment plan (e.g., academy elevator speech, brochure, recruitment flyers)?

2. Engage feeder schools and community organizations through targeted outreach, including presentations and workshops highlighting personalized learning.

3. What is the timeline for recruitment activities and enrollment deadlines to promote the academy and recruit students throughout the community?

4. Develop a messaging platform and marketing materials that highlight the academy's features and benefits.

4. How will the ADT determine effective outreach strategies for the target audience (e.g., school presentations, community events, social media, mail)?

5. Gather feedback from stakeholders to refine recruitment strategies and messaging.

5. Will the ADT conduct surveys and focus groups with stakeholders to refine recruitment strategies?

6. Establish a social media presence for the academy.

6. Who will manage the academy’s social media and promote events?

7. Engage stakeholders, including current students and alumni, in recruitment efforts.

7. Will the ADT select a student ambassador to promote the academy?

8. Develop metrics to measure the success of the recruitment plan.

8. Which ADT members will review the plan’s success and adjust strategies based on results?

Exemplar

9. Collaborate with businesses and community partners to host recruitment events and offer mentorship opportunities.

Exemplar

9. How do business and community partners engage in the recruitment process?